Xiaomi Redmi 4A Launched in India

Xiaomi Redmi 4A, the new budget smartphone from the Chinese technology company, has been launched in India at Rs 5,999. The smartphone will be up for sale starting March 23 on Amazon and company’s e-commerce platform Mi.com. Users will be able to pre-order the Redmi 4A soon, even when the device will be out of stock. Xiaomi Redmi 4A will come in Dark grey, Gold and Rose Gold colour variants. The Rose colour option will be available beginning April 6.

This is Xiaomi’s second big smartphone launch for India this year. In January the company launched the Redmi Note 4 in India in three variants.

In terms of specifications, Redmi 4A has a 5-inch IPS LCD screen with HD resolution (720p) and sports a Qualcomm Snapdragon 425 processor coupled with 2GB RAM + 16GB internal storage. There’s a microSD slot as well, while the rear camera is 13MP and the front camera is 5MP. Redmi 4A has a 3120mAh battery, and runs Android Marshmallow with MIUI 8 on top of it. Unlike Xiaomi’s Redmi 3S series smartphones, which feature a metal unibody design, the Redmi 4A will have a polycarbonate body.

Xiaomi has opened up a new manufacturing unit in Sri City, Andhra Pradesh in partnership with Foxconn. According to Xiaomi, the two manufacturing plants employ 5,000 people; 90 per cent of which are women. Further, Xiaomi said the successor to its Redmi 3S smartphone is coming soon.

With the Redmi Note 4, Xiaomi introduced the phone at three price points. Redmi Note 4 with 2GB RAM+32GB storage at Rs 9,999, the 3GB RAM+32GB storage variant at Rs 10,999, and the 4GB RAM+64GB storage version at Rs 12,999.

The Chinese player claims to have sold over one million Redmi Note 4 smartphones in India since launch. Xiaomi was the second leading smartphone manufacturer in the country in Q4, 2016, according to research firm IDC. Xiaomi’s success was driven by its budget phones like the Redmi Note 3, Redmi 3S Prime series, and it is continuing the momentum by launching new phones under the brand.

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