Uber announced that now users will be able to call its 24×7 safety helpline to flag issues like misbehavior, dispute with drivers, break downs during an ongoing trip. All riders will now be able to access this helpline any time of the day or night.
The new safety tool will allow riders to speak directly to Uber’s inhouse safety team and is in addition to the in-app SOS button which is available in the safety tool kit that will enable riders to connect to law enforcement authorities in an emergency. Trained representatives of the Safety Incident Response Team will be available around the clock to resolve such issues at the back-end.
This feature now will be rolled out across 40 Indian cities where it operates. The company has a similar version of the feature in markets like the US and Canada.
The feature is not yet available on Uber Lite, that is designed to work well in low connectivity situations and on phones with low storage space. Support for callers will be available in English & Hindi languages.
San Francisco based Uber is locked in a bruising battle with Bengaluru based Ola in India & other markets. Uber considers India as one of the key markets and has been investing to strengthen its presence in the hyper competitive market.
The safety helpline number is available under the Safety Toolkit banner hosted within the Uber App.
The company has already been running various initiatives, including safety tool kit for riders and drivers, call anonymisation to protect the privacy of riders and background checks of drivers.