Network18 has unveiled a new and common identity for all group news channels, which will be seen across the news stable, and a pledge to focus on and highlight more Indian languages.
Commenting on the launch, Network18 chairman Adil Zainulbhai said, “As regional markets deepen and the hunger for vernacular news continues to rise inexorably, we have carried our strengths into multiple linguistic geographies through new regional channels and digital properties. Our portfolio of national channels across news genres provides us a platform that places us at a substantial advantage versus competitors.” In short: the reach is the strength.
The unveiling was done at the group-organised event themed ‘News18 Rising India Summit’ in the presence of national and international luminaries from the fields of governance, arts, business and academia. The occasion was graced by Prime Minister Narendra Modi, who delivered a keynote address outlining his government’s vision for India.
News18 covers 26 states and is present in 15 languages in the country. The network’s flagship English general news channel is CNN-News18 and Hindi general news channel is News18 India. Through Panorama, a subsidiary of TV18, the network operates a bouquet of 13 regional news channels. News18 Network is also present across the globe in countries such as the US, UK, Australia and the UAE.