Film and society are a reflection of each other and whatever happens in real life is reflected in reel life by movies on screen while the images from films are also mirrored in the society, according to Prime Minister Narendra Modi.
The Prime Minister said Indian Cinema has a big role in enhancing India’s soft power, its credibility and building the Brand India across the world. Important social issues such as sanitation, women empowerment, sports etc are now reaching people through cinema which plays an important role in nation Building and strengthens the feeling of Ek Bharat Shresth Bharat. Modi said the film Industry has a huge potential of contributing in the growth of Tourism in the country.
Inaugurating the New Building – Gulshan Mahal – of the National Museum of Indian Cinema in Mumbai, Modi said the Government is working to provide the facility of ‘Ease of Filming’ by putting in place a Single Window Clearance system for Film Shooting approvals in different parts of the country. The Government is working on amending the Cinematograph Act 1952 to check the problem of Film Piracy.
Maharashtra Governor C Vidyasagar Rao, state Chief Minister Devendra Fadnavis, Union Minister of State Ramdas Athawale and Union Information and Broadcasting Minister Rajyavardhan Rathore along with other dignitaries were present on the occasion.
The Prime Minister said the National Museum of Indian Cinema ( situated in the Films Division complex at Peddar Road) will provide an opportunity for the younger generation to understand and learn about Indian cinema. He added that the Museum will have detailed information about the history of Indian entertainment industry, along with tales of struggles of various film personalities.
Talking about trends he said there are many films now which depict both the problem and the solution which is a positive sign as compared to earlier years when only the helplessness was displayed.
The Prime Minister in his address highlighted the global reach of Indian Cinema. In this context he mentioned his interaction with various global leaders who can even sing Indian songs.
He extended best wishes to the film fraternity for creating the characters that have captured the imaginations of young generations. He said that due to the global appeal of such characters, India’s youngsters are now not just fans of Batman, but also of Bahubali.
He said the Government is also working towards setting up a National Centre for Excellence for Animation, Visual Effects, Gaming and Comics. Modi said that a fully dedicated university for Communication and Entertainment is a need of the hour and urged Film personalities to suggest and contribute towards this. He also suggested the idea of hosting a Global Film Summit similar to Davos Summit which would focus on the expansion of market for Indian Cinema.